Virginia Leon Graterol

Marketing and Communications Specialist

United States

With over 15 years of experience in marketing and communications, I am a strategic lean champion who can drive results-oriented campaigns that increase awareness, engagement, and support for various causes and organizations. I have a proven track record of creating and implementing effective communication strategies that align with the mission, vision, and values of my clients and partners, as well as the needs and preferences of their target audiences.

Most recently, I served as a communications manager at Baylor Scott & White Health, where I collaborated with the corporate communications group to deliver engaging and critical messages to all employees, using current communication and messaging tools. I also handled strategic communication programs and supported internal business partners, developing goals and producing innovative solutions. Additionally, I applied my writing and editing talents to develop the content and direction of various types of communications, such as press releases, blog and intranet articles, newsletters, and marketing materials.

Portfolio

Intranet Management / Sharepoint

Intranet / Sharepoint / Qualtrics
09/01/2023
Employee Engagement Survey

Design and development of employee engagement surveys in Qualtrics

Corporate Internal Communications Articles - Intranet

Electrolux E-Gate - Intranet
12/13/2010
Anderson's EMS site certification goes from bronze to silver

EMA-NA's Anderson, South Carolina, refrigerator plant's success is all about relentless execution and how they’ve applied the three core processes (people, strategy and operations) to obtain EMS Silver Site Certification with a 93.5% overall evaluation score.

DEI/HR Initiatives / Projects

Advertising - TV/Outdoor/Print

Trello Project Management

Newsletters

Presentations

Digital Signage

Executive Reports and Summaries

Social Media Campaigns

Videos

Projects