WEBSITE COPY AND STRATEGY
Creative thinker with a data-driven mindset, blending my background in mathematics education and expertise in content marketing to drive results. Skilled in crafting blogs, web copy, email campaigns, and social media content that rank, engage, and convert.
I’ve worked with startups, agencies, and industry leaders, and I take pride in creating content strategies that align with business goals and resonate with target audiences.
If you’re looking for a content marketer who can deliver measurable results, feel free to explore my work here or reach out—I’d love to connect!
WEBSITE COPY AND STRATEGY
Crafted complete website copy for Digital Resource via Webflow. Developed content strategy and messaging across all pages to highlight the agency’s full-service marketing capabilities in a clear, conversion-focused voice.
Built the entire Freelance Clinical website from the ground up using Hostinger. Led site strategy, layout, design, and copy to position the brand as a trusted partner for clinical trial sponsors and consultants worldwide.
Planned and wrote all web content for HIMAP using Elementor. Designed the site structure and messaging to spotlight the group’s leadership in shaping the healthcare IT-BPM sector through strong narrative and strategic clarity.
SEO BLOGS AND ARTICLES
Crafted numerous blog articles for Digital Resource, blending SEO with cultural insight. This feature on McDonald’s celebrity meals is one of many designed to drive engagement, brand authority, and strategic content performance.
Authored multiple legal tech articles for UNAWA, including this feature on UCheck’s role in tracking AML offenders. Content is crafted to highlight timely compliance issues and position UNAWA as a trusted authority in the legal tech space.
Developed a long-form thought leadership piece for Freelance Clinical that explores key operational takeaways from Biogen’s Aduhelm trial. The article guides sponsors on building scalable strategies under regulatory pressure.
EDUCATIONAL AND MARKETING ASSETS
Serves as Editor-in-Chief of HIMAP Digest, overseeing monthly content strategy, writing, layout, and cover design. Each issue is crafted to deliver timely insights for stakeholders in the Philippine healthcare IT-BPM industry.
Part of an 18-email Cooling Drip campaign crafted for Digital Resource. Led strategy and wrote content. One of many email campaigns developed to engage leads, drive retention, and support their broader marketing lifecycle.
Created and reviewed 100+ clinical templates for Carepatron as senior medical writer. This POP-Q template offers structured, evidence-based support for pelvic organ prolapse assessment and documentation.