Mutia Adisoma

Storyteller, Copywriter, and Content Marketer

United States

I've written about inspiring places, people, and organizations for over a decade. In 2014, an interview I did with an eco-entrepreneur proved to be life changing, as it resulted in a career pivot into the purpose-driven space.

It has been a joy and honor to drive growth for sustainable, purpose-driven companies by crafting content that connects with their target audiences and drives action. After six years of impact as Head of Growth & Development at Celsious, where I managed their content strategy as well as their e-commerce operations, I am ready for the next opportunity.

I thrive in collaborative environments and seek a full-time role working in NYC, preferably on-site or hybrid.

Below is a selection of my writing. Please tap the titles to access the full content.

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Portfolio

Brand Storytelling

Celsious
E-commerce Site Content

Created brand pages, product description pages, FAQ/informational pages, testimonials, navigation, and forms.

Celsious IG
Organic and Paid Social

Managed paid social media partnerships with UNIQLO, Madewell, Alex Mill, Bearaby, Stapelstein, and KEEN.

Email Marketing

Celsious
12/13/2024
Educational Emails

Shared laundry care tips, including wash guides, folding guides, and easy ways to reduce waste. Our cashmere care guide featured on Really Good Emails.

Celsious
11/01/2024
Promotional Emails

Flash sales, product promotions, new in shop, back in stock, seasonal recs, and staff recs.

Celsious
10/12/2024
Collab Emails

Collaborations with The Nature Conservancy, Modo Yoga NYC, and Random House (joint giveaway).

Blog Content

Thought Leadership

Celsious
11/07/2024
Media Coverage

Increased brand visibility by positioning the Celsious founders as media-recognized industry experts.

Press Kits

MABLE
07/01/2017
MABLE Press Kit

Introducing MABLE's unique bamboo products and mission.

Indosole
06/14/2016
Indosole Press Kit

Introducing Indosole's newest shoe and sandal collection 'Elements.'

Interviews

Travel & Lifestyle

Forbes Travel Guide
AYANA Resort Bali

In the southwestern peninsula of Bali amid 222 acres of private tropical forest, you’ll find the expansive AYANA Resort Bali.

Bali & Beyond
11/01/2014
Adorn Me | John Hardy Jewelry

We paid a visit to the John Hardy workshop to find out about the jewelry brand's creative process, values and commitment to Indonesian artisans.

Forbes Travel Guide Stories
09/19/2013
Bali Hotels' Exhibitionist Tub Trend

Bali's newest trend takes an outdoor approach. Correspondent Mutia Adisoma explains the tropical paradise's penchant for exhibitionist tubs.