Ember-Vine Newey

Hello! I’m Ember, a Content Strategist and writer with over 15 years of experience helping brands clarify their positioning, sharpen their messaging, and build content systems that support real business goals.

I specialize in developing content strategy and brand narratives that guide websites, campaigns, product launches, and multi-channel marketing efforts. My work often sits at the intersection of storytelling, UX, and SEO, helping organizations align their messaging and ensure it reaches their audience at the right time and place.

Over the years, I’ve partnered with organizations of all sizes, from early-stage startups to global companies, across health and wellness, technology, pet care, education and more. Whether refining brand voice, structuring website content, or defining a long-term content roadmap, I focus on creating clarity, consistency, and momentum.

My approach blends strategic thinking with creative insight, informed by an MA in Writing for the Media, a BA in Communications, and a certificate in UX for Web Design.

I’m especially passionate about working with values-driven organizations that care deeply about people, ethics, and the planet. I’m particularly interested in collaborating with women-owned and LGBTQ2IA+ organizations.

Outside of work, I train in aerial hoop and dance, where problem-solving, patience, and perspective are part of the process. I believe the best strategic insights often come from pushing limits, embracing curiosity, and occasionally looking at things upside down.

Please feel free to explore some examples of my written work below. For case studies related to content strategy successes, please email me.

If you’re looking for thoughtful, strategic guidance or want to discuss how content can better support your goals, I’d love to connect.