Calla Brietta Conway

Developmental Editor, Creative Fiction, UX, Ghost & SEO Copywriter

United States

Calla Conway is a versatile writer, editor, and digital content strategist with a professional background in SEO, UX writing, and brand development. She has led creative campaigns for startups and national clients alike. Her work spans SEO copywriting, long- and short-form articles, fiction, essays, and developmental editing, backed by years of experience in digital publishing and web copywriting. Both her professional and creative work have appeared in many brands and journals worldwide.

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Websites and Blog Copywriting

Options for All
Option for All Film Program

Program copy for nonprofit film education initiative, designed to promote accessibility, engagement, and vocational skill development for adults with developmental disabilities. Skills:Skills: program copywriting, nonprofit communications, accessibility-focused writing, audience engagement

Active Surveillance Patient's International
ASPI Pamplet- Active Surviellance

Developmental edit for prostate cancer nonprofit focused on clarity, structure, and patient accessibility. Skills: developmental editing, health communication, audience-focused content

California State University San Marcos Faculty Newsletter
FIRST2STEM Grant Award

Program copy for FIRST2STEM grant initiative, promoting STEM access, retention, and identity-building for underrepresented students at CSUSM. Skills:program writing, academic communications, equity-focused storytelling, summarizing complex initiatives

Linkedin
Vaccine Mandates and the Labor Shortage

LinkedIn thought leadership post for compensation advisory firm targeting U.S. employers. Skills: B2B writing, executive tone, thought leadership, brand voice

T's Cafe
Home | T's Cafe

Full website build for local restaurant focused on menu clarity and customer experience. Skills: website copy, UX writing, brand voice, local SEO

Office of Undergraduate Newsletter
Retirement Tribute for Academic Staff

Faculty newsletter produced as Lead Student Writer for university department. Skills: editorial leadership, interviewing, institutional communications

Academic Newsletter
December 2019 Faculty Newsletter

Faculty newsletter produced as Lead Student Writer for university department. Skills: editorial leadership, interviewing, institutional communications

Csusm
September 2019 Newsletter

Faculty newsletter produced as Lead Student Writer for university department. Skills: editorial leadership, interviewing, institutional communications

Beach Reads

Trendy Matter
Wild Facts About America's Bombshells

Listicle that achieved worldwide circulation. Skills: On-page optimization, listicle that achieved worldwide circulation and high audience engagement.

History All Day
10/06/2022
Behind the Rainbow: Judy Garland's Tragic Life and Death

Judy Garland left a dazzling mark on Hollywood that is in a lot of ways, unmatched. Her roles in films like Wizard of Oz and A Star Is Born still echo throughout the modern era, long after she has passed.

Trendy Matter
02/02/2022
Celebrity Deaths Fit for Hollywood: Eerie Real-Life Endings in Tinseltown

Halyna Hutchins of Ukraine was 42 years old in 2021, and on set working as director of photography on the film Rust. Actor Alec Baldwin who played the lead, was rehearsing when he shot his prop gun. Hutchins was struck and airlifted by helicopter, but later succumbed to her injuries at the hospital.

Past Chronicles
09/19/2022
Haunting Photos Taken Right Before Disaster

A photograph can be misleading, as it can only capture a moment in time and yet tell an entire story. We like to use photography to remember special moments and occasions with our loved ones, historic moves, and sometimes, dark moments too.

Past Chronicles
04/28/2022
The Tragically Beautiful Life of Marilyn Monroe

Marilyn Monroe was arguably the most famous woman of the 20th century, and is one of the most iconic women to grace this planet today. Thousands upon thousands of articles have been written about her, ranging from conspiracy theories to odd tidbits about her life.

Past Chronicles
05/05/2022
Seedy and Insane Stories From The Johnny Depp Owned Nightclub, The Viper Room

The Viper Room was a pillar of LA's wildest nights in the 1990s. Opened by Johnny Depp, the nightclub attracted Hollywood's biggest celebrities, along with plenty of controversy. Located in the heart of Sunset Boulevard, Johnny Depp teamed up with his former 21 Jump Street co-star to establish the rock venue.

History All Day
06/02/2022
Interesting and Strange Facts About The Queen of the Nile, Cleopatra

Cleopatra was born and raised in Egypt, however her family origins traced back to Macedonia Greece. She was the heir of Ptolemy I Soter, a general of Alexander the Great. Ptolemy ruled in Egypt after Alexander's death, launching a dynasty of Greek-speaking rulers that would last for three centuries.

Trendy Matter
02/10/2022
Oddities and Facts That You Should Know About Valentine's Day

Valentine's Day, the day of love and adoration, right? Not always. In some parts of the world, celebrating the holiday is strictly forbidden, in others the divorce rate spikes. But it's not all doom and gloom, not even a little! Many spend the holiday of love full of cheer and happiness.

Past Chronicles
03/21/2022
Insane Facts About the Salem Witch Trials

As part of a "swimming test," accused witches were dragged to a lake or river, undressed to their undergarments, bound, and forced into the water to see if they would float or sink. It was thought that the water would reject their body and prevent them from submerging, thus proving them a witch.

Past Chronicles
03/21/2022
Bonnie and Clyde's Wild Ride and Gruesome End

Bonnie and Clyde are some of America's most well-known and infamous bank robbers. The two collided and went on an epic crime spree made for Hollywood. However, Bonnie and Clyde couldn't get away with it forever. In the end they met their demise in a hail of gunfire, thus putting a tragic end to their life of crime.

Past Chronicles
04/12/2022
Old and Grim Medical Practices That Would Never Be Allowed Today

You have probably heard of this terrifying trend in the United States in the mid-20th century. The lobotomy was the act of severing of the prefrontal lobe of the brain, thereby modifying behavior. It was performed over 18,000 times in the U.S. on veterans, political dissidents, prisoners, mental patients, and even poorly raised children.

Your Money Magic
04/20/2022
A Toddler Uncovered a Mystical and Rare Treasure From Long Ago

Little James was only three years old when he grabbed a hold of the metal detector for the very first time. Imagine the surprise of grandfather, father, and son when the metal detector started to go off. According to little James, "It went beep, beep, beep," at the sound his metal detector made.

Trendy Matter
09/15/2022
The Real Life Pinocchio; A Man Was Swallowed Whole By A Whale

Most have heard the story of Pinocchio, the wooden boy who was swallowed whole by a whale, along with Geppetto, Figaro, and Cleo. Fortunately for fiction fans everywhere, the giant sperm whale spit them back out, but I imagine most non-fiction people would not live to tell that tale.

Past Chronicles
04/25/2022
Meet the Boy Raised By Wolves, Along With Several Other Feral Children

We've all heard phrases like, "What, were you raised by wolves?" at some point in our lives. The phrase is meant as a jab, as though the target is so uncivilized that they don't fit in with society. Such was the case with a young Indian boy who was discovered by hunters in 1872 in the jungles of India.

History All Day
06/06/2022
Buford Pusser And His Cold Blooded Revenge Of His Wife

There has surely been times when something unfortunate is bestowed upon on by the acts of another and we think "I want revenge!" Though (hopefully) it stops as a thought. However, not many of us have suffered the terrible fate that Budford Pusser experienced.

Past Chronicles
03/14/2022
The Strange Evolution of Everyday Objects

The first calculator was called the abacus and was a hand operated mechanical calculator that utilized rods and beads. It was created by the Ancient Egyptians around 2000 BC and was used for the next 3600 years. The first mechanical calculator was invented in 1642 by a French mathematician and used gears that could add, subtract, multiply, and divide.

Your Money Magic
02/16/2022
Everything We Know About The Infamous Tinder Swindler

Simon Leiviev (or Shimon Hayut, his original name) is the so-called "Tinder Swindler" and is the central figure in the Netflix film of the same name. Leviev, 31, allegedly presented himself as the son of an Israeli multi-millionaire diamond magnate, Lev Leviev, to women he met off of Tinder.

History All Day
06/06/2022
The Astonishing Story Of The Conjoined Hilton Twins

Daisy and Violet Hilton were born on February 19, 1908, in North Carolina. The twins were different from other conjoined twins in that they had their own internal organs, only sharing their blood circulation. They became one of the best-known conjoined twins in the world during their lifetime and remain well-known today thanks to their appearances in the throughout the early 20th century and beyond.

Travelfiber
07/10/2022
The Einstein Syndrome: Albert Einstein and His Cosmic Effect

Most of us have heard the name Albert Einstein, and when we do we think of the word "genius." He has many popular works that have shaped how we view the world of modern physics. He developed the most famous equation in the world, E=mc2.

Past Chronicles
04/13/2022
The Blind Mystic Who Made Eerie Predictions About the World

A woman from a Bulgarian village made many predictions about world events and the eventual state of the world in her lifetime. Some of her followers claim that she was a blind mystic with supernatural powers. Others claim that she was a fraud whose legend has been perpetuated by the internet.

Past Chronicles
02/12/2022
Disturbing Facts About Infamous American Serial Killers

Unfortunately, the United States has been host to numerous prolific and terrifying serial killers. Some committed their heinous misdeeds over a period of decades, committing crimes against humanity and evading capture. Eventually, these monsters were ultimately caught, leaving behind more questions than answers.

Your Money Magic
02/01/2022
Life Hacks: Life Is A Game And These Are The Cheat Codes

There is no problem too big or too small that cannot be fixed with a little elbow grease and a bit of ingenuity. If life were a video game, then here are some cheat codes to make playing it a little bit more bearable.

Trendy Matter
05/03/2022
People Who Are Having a Much Worse Day Than You

According to this poor soul, they had a grueling day at work. They were unable to eat and were utterly exhausted. What do they come home to? All of their personal belongings packed up, their house ransacked. What on earth? Well, apparently it was due to a big mistake.

Trendy Matter
03/03/2022
Celebrities Caught and Convicted of Crimes Large and Small

Disgraced movie director Roman Polanski was charged with drugging and sexually assaulting a 13-year-old-girl in 1977. Polanski pled guilty as part of a plea deal and spent 42 days in jail. Polanski fled the country soon thereafter and became an American fugitive.

SavvyDime
05/17/2022
Dollar Store Hacks That Anyone With Children Can Appreciate

Finding ways to make your life easier and more efficient is crucial for parents trying to maintain fun and safety for their kiddos. And in this economy, any fiscally clever tricks we can use are always valued. We've done the research on what the best dollar store hacks for you to use to optimize your life.

Hacksdetective
08/25/2022
Parenting Road Trips That Make Car Rides A LOT Better

Road trips can already be a stressor if you're traveling with kids. They have less of an attention span or ability to sit in one place at a time, often getting restless and maybe even a little whiny one might say if they are feeling a bit less generous.

SavvyDime
06/27/2022
Tips All TJ Maxx Shoppers Need To Know

Way back in 1976, TJ Maxx was founded in Framingham, Massachusetts by people who wanted to create a rival to the department store Marshalls. The off-price retailer ended up growing so fast and doing so well that, 20 years later, TJ Maxx ended up buying Marshalls.

Creative Work

Substack
Graceland

A boy comes in the mail postmarked to a lonely man who is unsure if he's lost it. This story first appeared in Novellum Magazine.

The Broken Teacup
12/21/2025
Volume 6

Included in Volume 6 is my flash fiction story "The Rub."

Chewers by Masticadores
09/18/2025
"You've Been Here Before" by Calla Conway

Alea traced a small scar on her wrist until the patched skin reddened. "All my favorite women leave me," the man, Ernest, said to her beside him. She bowed her head in understanding. "I'm cursed," he wheezed. She nodded in familiar submission, a child unwilling to say I'm sorry.

Shared Drafts Project
10/27/2025
Perhaps Something/Maybe Everything

The inaugural issue celebrates the works of 30 contributors from a variety of themes and format, including my work, "Perhaps Something/Maybe Everything."

Tidepools
09/01/2015
Love

A poem written and published in the quarterly physical magazine at MiraCosta College

Substack
Danny Boy

An essay about those nonrefundable things, moments, and people.

Emily Post Is Dead Essays

Substack
Polite language, Dangerous Ideas

This essay reflects on moral inheritance, the enduring lessons of Martin Luther King Jr., and the responsibility we bear in a world that is too often silent in the face of injustice.

Substack
The Lawlessness of Death

A modern critique of the phrase "Let me know if you need anything" after loss. Discover Emily Post's forgotten etiquette on grief, the power of ritual, and how to actually help the bereaved.

Substack
Millennial Sainthood

What would Jesus' podcast sound like? From "God's Influencer" to "Millennial Martyrs," this essay dissects how we select our heroes and shape our shared narrative in the digital age.