Long-Form Writing (EN)
Hello! I'm Alicia. I studied a Bachelor's in Applied Linguistics, focused on translation and interpretation, and a Master's in Communication, focused on marketing and journalism. My studies in linguistics and communication have helped me to develop myself as a writer and a translator, being able to write in all types of lengths, formats, and for a wide variety of topics, being now, a proficient content and technical writer in both English and Spanish.
My studies in marketing and communication led me to give consultancy and support to teams, projects, start-ups, and individuals on branding, communication needs, and marketing strategies. Also, my experience in change management, learning, and teaching has given me a deep knowledge of how to craft educational content and transform complex messages into simpler ones.
Here's a brief list of the services I provide:
✍ WRITING: Copywriting, Technical writing, UX Writing, Text correction, Text transcription, Instructional design, Article/Blog writing, Scriptwriting, Speech talking points, Ghostwriting, Proposal Writing, AI Content Editing.
🗣 TRANSLATION: English to Spanish translation, Spanish to English translation, Localization, Subtitling, Interpreting on-site, Interpreting online.
💬 COMMUNICATION: Brand storytelling, Creative direction, Editorial guidelines, Communication strategy & plan, Content management, Social media management, Language teaching or mentoring, Cultural & communication research.
📲 CONTACT
- Mobile Phone: (+52) 81 8460 2304
- E-mail: alicia.alejandra.chapa@gmail.com
Long-Form Writing (EN)
+2,700 words English article. SEO Optimized. Topics: Marketing, Email. Published by myself through WordPress. Client: HostPapa/EasyHosting.
+2,300 words English article. SEO Optimized. Topics: Marketing. Published by myself through WordPress. Client: HostPapa/EasyHosting.
+3,000 words English article. SEO Optimized. Topics: Marketing. Published by myself through WordPress. Client: HostPapa/EasyHosting.
+2,000 words English article. SEO Optimized. Topics: Email Marketing. Published by myself through WordPress. Client: HostPapa/EasyHosting.
+2,100 words English article. SEO Optimized. Topics: Canada, Web Hosting, Marketing. Published by myself through WordPress. Client: HostPapa/EasyHosting.
+2,500 words English article. SEO Optimized. Topics: WordPress, WooCommerce, Marketing. Published by myself through WordPress. Client: HostPapa/EasyHosting.
+3,100 words English article. SEO Optimized. Topics: Blogging, Marketing. Published by myself through WordPress. Client: HostPapa/EasyHosting.
+1,900 words English article. SEO Optimized. Topics: Website Editing, Marketing. Published by myself through WordPress. Client: HostPapa/EasyHosting.
+1,500 words English article. SEO Optimized. Topics: Graphic Design, Marketing. Published by myself through WordPress. Client: HostPapa/EasyHosting.
+2,100 words English article. SEO Optimized. Topics: Website Optimization, Marketing. Published by myself through WordPress. Client: HostPapa/EasyHosting.
+1,700 words English article. SEO Optimized. Topics: Domains, Websites, Marketing. Published by myself through WordPress. Client: HostPapa/EasyHosting.
+1,700 words English article. SEO Optimized. Topics: Domains, Websites, Marketing. Published by myself through WordPress. Client: HostPapa/EasyHosting.
+2,800 words English article. SEO research. Topics: eCommerce, Marketing, Online Shopping. Published by myself through WordPress. Client: HostPapa/EasyHosting.
+2,800 words English article. SEO research. Topics: Domain Name Extensions. Published by myself through WordPress. Client: HostPapa/EasyHosting.
+3,200 words English article. SEO research. Topics: Marketing & SEO. Published by myself through WordPress. Client: HostPapa/EasyHosting
+3,100 words English article. SEO research. Topics: Domain Name Extensions. Published by myself through WordPress. Client: HostPapa/EasyHosting
+1,100 words English article. SEO research. Topics: Huatulco, Mexico, Travel. Client: The 100 Collection.
+500 words English article. SEO Research. Topics: Architecture, House, How-to. Client: Durabuilt Windows & Doors.
+500 words English article. SEO Research. Topics: Economics, Banking, Money Laundering. Client: Sigma360.
+500 words English article. SEO Research. Topics: Economics, Banking. Client: Sigma360.
+500 words English article. SEO Research. Topics: Social Services, Healthcare, Mental Health. Client: Maryvale.
+500 words English article. SEO Research. Topics: Social Services, Healthcare, Mental Health. Client: Maryvale.
+500 words English article. SEO Research. Topics: Medicine, AI, Technology. Client: Clinisys.
+500 words English article. SEO Research. Topics: Medicine, AI, Economics. Client: Clinisys.
+500 words English article. SEO Research. Topics: Medicine, AI, Healthcare. Client: Clinisys.
+500 words English article. SEO Optimized. Topics: Server Logs, Web Hosting. Published by myself through WordPress. Client: HostPapa.
Technical Writing (EN)
U.S. Government Proposal Technical Approach for Medical Government Agency. Written for an IT client looking to bid for a Website enhancement project. All client and government details have been deleted for safety and confidentiality matters. Actual proposal delivered to government. This is an extract.
U.S. Government Proposal Technical Approach for Health Government Agency. Written for an IT client looking to bid for a data base enhancement project. The approach involves Project Management Agile practices and a holistic IT plan. All client and government details have been deleted for safety and confidentiality matters. Actual proposal delivered to government. This is an extract.
U.S. Government Proposal Technical Approach for U.S. Army. Written for an IT client looking to bid for an IT project that required project management and software development. All client and government details have been deleted for safety and confidentiality matters. Actual proposal delivered to government. This is an extract.
Magazine / Editorial (EN)
Content management for the articles published in the magazine. Client: Chicago Parent/Zoe Marketing Group.
Content management for the articles published in the magazine. Client: Chicago Parent/Zoe Marketing Group.
Content management for the articles published in the magazine. Client: Chicago Parent/Zoe Marketing Group.
Content management for the articles published in the magazine. Client: Chicago Parent/Zoe Marketing Group.
Content management for the articles published in the magazine. Client: Chicago Parent/Zoe Marketing Group.
Content management for the articles published in the magazine. Client: Metro Parent/Zoe Marketing Group.
Content management for the articles published in the magazine. Client: Chicago Parent/Zoe Marketing Group.
Social Media Copywriting (EN)
Instagram Video Reel Script Writing. Topics: Real State, Gen Z Trend. Client: Landmark Homes.
LinkedIn Copywriting. Topics: Social Services, Mental Health. Client: Maryvale.
LinkedIn Copywriting. Topics: Thanksgiving. Client: Orbiss Inc.
Instagram Copywriting. Topics: Science. Client: Beyond Einstein.
Instagram Copywriting. Topics: Science. Client: Beyond Einstein.
Facebook Copywriting. Topics: Technology. Client: PixelFLEX.
Instagram Copywriting. Topics: Technology, Religion. Client: PixelFLEX.
LinkedIn copywriting for both the graphic and caption. Use of SEO, hashtags and emojis. Published content. Topics: Technology, Business, Consulting, Workshops.
Instagram copywriting for both the graphic and caption. Use of SEO, hashtags and emojis. Published content. Topics: Technology, Business, Consulting, Workshops.
Content Management (EN)
Content Management. Article loaded and published by me through WordPress. Client: Metro Parent/Zoe Marketing Group.
Content Management. Article loaded and published by me through WordPress. Client: Metro Parent/Zoe Marketing Group.
Content Management. Article loaded and published by me through WordPress. Client: Chicago Parent/Zoe Marketing Group.
Web Writing (EN)
Landing Page Web Writing. Topics: Water Products, Event. Client: The Alberta Hot Tub & Swim Spa Blowout Expo.
Website Writing. Topics: Water Equipment. Client: BC Aquifer.
Video Script Writing (EN)
Documentary scriptwriting in English about the pilot Charles Carpenter. Topics: World War II, Aeronautics, War machinery. A proposal for a client. Not published.
Documentary scriptwriting in English about the Bell P-59 Airacoment. Topics: World War II, Navy, Military, US, Germany. A proposal for a client. Not published.
Translations (EN/SPA/FR/GER)
Website translation and localization from English to Spanish. All landing pages within the website were translated by me. Topics: Web Hosting Services. Client: HostPapa
I also provide services on Resumé's writing. In this example I received a resumé in Spanish, I apply text correction to the Spanish text, translated it to English and apply a basic graphic design to improve the client's original CV (3rd page). Delivered to client.
+1,000 words Spanish to English translation. Fields: Medical, Technical, Legal. Translation delivered to client.
Content Management and Basic Text Correction. Language: German. Tutorial article loaded and published by me through WordPress. Not translated by me. Update of all screenshots in its corresponding language. Client: HostPapa
Content Management and Basic Text Correction. Language: French. Article loaded and published by me through WordPress. Not translated by me. Client: HostPapa
Content Management and Basic Text Correction. Language: French. Tutorial article loaded and published by me through WordPress. Not translated by me. Update of all screenshots in its corresponding language. Client: HostPapa
Social Media Copywriting (SPA)
Script for Premio Obras CEMEX 2022 opening video. Published content.
Facebook channel oriented to construction workers in Mexico to create awareness about CEMEX Cement products. All the copywriting in this channel was written and monitored by me since January 2020 up to January 2023. Fields: Construction, sales, educational. Published content.
Facebook channel oriented to architects and construction professionals worlwide who want to participate in this award with a property they built. All the copywriting in this channel was written and monitored by me since January 2020 up to January 2023. Fields: Construction, Award Ceremony, Architecture, Environmental. Published content.
Facebook channel oriented to logistic companies in Mexico who want ally with CEMEX to standardize their processes. All the copywriting in this channel was written and monitored by me since January 2020 up to January 2023. Fields: Construction, Logistics, Industries, Environmental. Published content.
Facebook channel oriented to construction companies in Mexico who want to have consultancy within their projects. All the copywriting in this channel was written and monitored by me since January 2020 up to January 2023. Fields: Construction, BIM, Architecture. Published content.
Facebook channel oriented to constructors in Mexico who want to purchase CEMEX materials and more. All the copywriting in this channel was written and monitored by me since January 2020 up to January 2023. Fields: Construction, sales, educational, B2B. Published content.
Facebook channel oriented to people and industries in Mexico who want to recycle and take care of the environment. All the copywriting in this channel was written and monitored by me since January 2020 up to January 2023 when the service was called "Wazte". Fields: Social, environmental, educational. Published content.
Facebook channel oriented to people in USA who want to build a house for their family in Mexico or want to send them money or materials. All the copywriting in this channel was written and monitored by me since January 2020 up to January 2023. Fields: Construction, sales, USA-MEX related content. Published content.
Facebook channel oriented to people in Mexico who want to build their own house with CEMEX materials. All the copywriting in this channel was written and monitored by me since January 2020 up to January 2023. Fields: Social, construction, educational, B2C. Published content.
Facebook channel oriented to constructors in Mexico who want to purchase CEMEX materials and more. All the copywriting in this channel was written and monitored by me since January 2020 up to January 2023. Fields: Construction, sales, educational, B2C. Published content.
Instagram channel oriented to architects and construction professionals worldwide who want to participate in this award with a property they built. All the copywriting in this channel was written and monitored by me since January 2020 up to January 2023. Fields: Construction, Award Ceremony, Architecture, Environmental. Published content.
LinkedIn channel oriented to logistic companies in Mexico who want ally with CEMEX to standardize their processes. All the copywriting in this channel was written and monitored by me since January 2020 up to January 2023. Fields: Construction, Logistics, Industries, Environmental. Published content.
Long-Form Writing (SPA)
An exercise for my master degree in my Journalism class. Creation of an infographic news about a political matter in Mexico at that time. The design was also made by me. Not published.
+800 words article for my master's degree project, a website dedicated to horror in art. References are included. Topics: H.P. Lovecraft, Horror literature, Horror movies, Entertainment, Pop Culture, Art, Horror. Not published.
+800 words article for my master's degree project, a website dedicated to horror in art. References are included. Topics: Horror Movies, Horror TV, Serial Killers, Fiction, Culture Shock. Not published.
+800 words article for my master's degree project, a website dedicated to horror in art. References are included. Topics: Horror, Pop Culture, Music, Metal, Opera, Horror Movie Soundtracks. Not published.
+800 words article for my master's degree project, a website dedicated to horror in art. References are included. Topics: Dance, Horror, Butoh, Artistic dances. Not published.
+800 words article for my master's degree project, a website dedicated to horror in art. References are included. Topics: Horror, Art, Pop Culture. Not published.
+800 words article for my master's degree project, a website dedicated to horror in art. References are included. Topics: Horror Literature, Horror, Occult, Culture Shock, Entertainment. Not published.
+800 words article for my master's degree project, a website dedicated to horror in art. References are included. Topics: King Diamond, Mercyful Fate, Metal music, Horror, Art, Pop Culture. Not published.
+800 words article for my master's degree project, a website dedicated to horror in art. References are included. Topics: Horror Movies, Horror, Relationships, Ari Aster, Midsommar. Not published.
Web Writing (SPA)
E-commerce oriented to people in Mexico who want to purchase construction materials. Copywriting, SEO Writing, Website UX Writing & Google Ads in this website were written and monitored by me since January 2020 up to January 2023. Fields: Construction, Construction materials, Sales. Published website.
E-commerce oriented to people in Mexico who want to purchase cement for small constructions. Copywriting, SEO Writing & Google Ads in this website were written and monitored by me since January 2020 up to January 2023. Fields: Construction, Construction materials, Sales. Published website.
E-commerce oriented to industries in Mexico who want to purchase industrial equipment. All the copywriting, SEO Writing, Google positioning & Google Ads in this website was written and monitored by me since January 2020 up to January 2023. Fields: Construction, Industrial companies, Automobile, Laboratories, Industrial equipment, Sales. Published website.
Content Management (SPA)
Content Management and Text Correction. Language: Spanish. Tutorial article loaded and published by me through WordPress. Update of all screenshots in its corresponding language. Client: HostPapa
Content Management and Text Correction. Language: Spanish. Article proofread, edited, and published by me through WordPress. Update of all screenshots in its corresponding language. Client: HostPapa
Mkt Strategies & Analysis (SPA)
For the 3 year master's degree integrated project I create a website, and e-commerce and their corresponding social channels about one of my hobbies: horror literature, movies and art in general. Here's the complete strategy and some examples.
The sole project I used during my masters degree was used several times to prove how a marketing plan was executed. Here I show the final results of this website, e-commerce, workshops and social media posts and ads.
Investigation and cultural study for my master degree. A discussion, conclusion and deep analysis of how virtual violence against women in Mexico has been increasing and the law "Olimpia" has had an impact in this matter. Proposals and communication approach analysis.